HR Terminology

Talent Acquisition

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Talent acquisition involves strategies and processes for identifying, attracting, recruiting, and retaining the right job candidates for the available positions.

Talent acquisition goes beyond traditional hiring—it is a long-term, strategic approach to building a workforce that aligns with an organisation’s goals and culture. It encompasses employer branding, candidate experience, workforce planning, and leveraging data-driven insights to secure top talent. Unlike simple recruitment, which focuses on filling immediate vacancies, talent acquisition is an ongoing effort to create a sustainable pipeline of high-quality candidates.

Businesses that invest in talent acquisition gain a competitive edge by ensuring they attract the best talent in the industry. This process includes sourcing through multiple channels, engaging passive candidates, using AI-driven recruitment tools, and implementing diversity and inclusion initiatives to build a well-rounded workforce.

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